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#Growth Hack Series: How to Create Killer Product Recommendations in Minutes
You're a marketing professional drowning in customer data, yet struggling to create meaningful connections. Your recommendation strategies feel like throwing darts blindfolded—sometimes you hit, but mostly you miss. Sounds familiar? Then keep on reading because we’ve built a supportive engine after talking to hundreds of marketers, just like you.

SALESmanago unveils AI Sidekick to measure and transform eCommerce efficiency with proactive intelligence
New AI Sidekick is designed to enhance eCommerce marketing with smarter automation, optimised customer engagement and real-time adaptability

SALESmanago launches powerful personalisation tool to drive eCommerce revenue
Developed to answer marketers’ need for increased personalisation, this new AI-driven tool empowers eCommerce teams with scenarios which create tailored customer experiencesNews comes as Black Friday eCommerce results highlight that 19% more interaction was created by marketers using personalisation techniques

The Essential Role of Product Catalogs in Marketing Evolution
In the dynamic realm of digital marketing, Product Catalogs act as the vital link between your eCommerce platform and SALESmanago. They aren’t just useful but essential for maximizing your marketing potential. You might be wondering, ‘I’ve already integrated XML Product Feeds, why consider another integration to Product Catalogs?’ While XML Product F...

Peek into the Future: SALESmanago Predictive Analytics
In the ever-evolving landscape of eCommerce, businesses are constantly seeking innovative ways to enhance their competitive edge. One of them has emerged as a game-changer. The role of predictive analytics in eCommerce is multi-faceted and critical for the industry’s growth and success.

Design customer journeys, not sales funnels! Introducing the Unified Workflow Console
Break free from the confines of a traditional funnel-driven approach and look as your relationship with customers develop from their perspective! Instantaneous transition from funnel to a customer journey-focused perspective, and aligning your marketing efforts with the dynamic paths customers take on their purchasing journey was never so easy and intuitive. ...

Demystifying Customer Data Platforms: Insights from SALESmanago’s Latest Research
In our latest research we asked CMOs, Heads of Marketing and Marketing Executives about various aspects of CDP utilisation. The numbers show a staggering lack of knowledge about Customer Data Platform possibilities and even main purpose.

ChatGPT meets Lean Marketing
There’s no doubt that businesses need to be efficient and effective with their marketing efforts, especially during economic uncertainty. While marketing plays a critical role in driving growth, generating leads, and building brand awareness, brands must ensure that they drive costs down while maintaining maximum impact. One way that this can be achieved is with lean...