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Latest Posts:

Growth Hack Series: How to Supercharge Your Mobile Engagement
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May 14, 2025

Growth Hack Series: How to Supercharge Your Mobile Engagement

As mobile usage dominates the digital landscape, more eCommerce brands are asking: “How do we get users to re-engage, convert, and come back—without annoying them?” The answer? Thoughtfully timed, well-segmented mobile push and in-app notifications.

Tatuum's Fashion Marketing Overhaul
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May 12, 2025

Tatuum's Fashion Marketing Overhaul

Tatuum, a renowned Polish fashion brand, has been shaping capsule wardrobes for over 25 years. The brand stands out for its holistic approach to fashion, emphasising quality, longevity, and timeless design. Tatuum promotes a lifestyle rooted in respect for relationships, experiences, and sustainable values. Its collections are crafted with care, reflecting a commitme...

Contextual Personalisation – The Foundation of Modern Customer Experience
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April 23, 2025

Contextual Personalisation – The Foundation of Modern Customer Experience

For years, I've observed how personalisation has revolutionised eCommerce, influencing the way brands build relationships with customers. Delivering content and offers that cater to the individual needs of users has become crucial. However, the real game-changer in this field is contextual personalisation – an approach that gives Customer Experience an e...

Latest Growth Hacks:

Growth Hack Series: How to Supercharge Your Mobile Engagement
Read More
May 14, 2025

Growth Hack Series: How to Supercharge Your Mobile Engagement

As mobile usage dominates the digital landscape, more eCommerce brands are asking: “How do we get users to re-engage, convert, and come back—without annoying them?” The answer? Thoughtfully timed, well-segmented mobile push and in-app notifications.

#Growth Hack Series: 5 Must-Try Tips to Ignite Your Website Visitor Engagement
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April 23, 2025

#Growth Hack Series: 5 Must-Try Tips to Ignite Your Website Visitor Engagement

Your website is often the first point of contact with potential customers. Are you making the most of it? It's not just about looking good; it's about creating an experience that captivates visitors and encourages them to connect with your brand. Let's dive into some actionable tips to boost engagement and turn those casual browsers into loyal ...

#Growth Hack Series: Master Acquisition with Web Engagement Studio
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April 07, 2025

#Growth Hack Series: Master Acquisition with Web Engagement Studio

Your website is leaking opportunities. Every. Single. Day.You're driving traffic. You're investing in campaigns. But most of your visitors exit without leaving anything behind—no d...

From our Leaders:

Contextual Personalisation – The Foundation of Modern Customer Experience
Read More
April 23, 2025

Contextual Personalisation – The Foundation of Modern Customer Experience

For years, I've observed how personalisation has revolutionised eCommerce, influencing the way brands build relationships with customers. Delivering content and offers that cater to the individual needs of users has become crucial. However, the real game-changer in this field is contextual personalisation – an approach that gives Customer Experience an e...

From B2B to BwB: Why the Future Belongs to Brands That Build With, Not For, Their Customers
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April 04, 2025

From B2B to BwB: Why the Future Belongs to Brands That Build With, Not For, Their Customers

There’s a growing shift happening in how we sell, how we partner, and ultimately, how we grow. And it starts with a simple truth hiding in plain sight: People don’t want to be sold to—they want to build something with you.The classic B2B dynamic—where vendors pitch, buyers listen, and decisions are made in isolation—is breaking down. What’s emerging in its pla...

Why We're All In on Growth Framework: A Reality Check for eCommerce Success in 2025
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March 19, 2025

Why We're All In on Growth Framework: A Reality Check for eCommerce Success in 2025

You have 14 marketing tools, 5 dashboards, and endless "strategic priorities" for this year. Yet something's still missing. That nagging feeling that despite all the tech, your eCommerce growth isn't matching your ambition. We get it. We've noticed that businesses aren't just looking for tools anymore—they...