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New book on Customer Experience and Customer Engagement

Marketing Automation
Towards Artificial Intelligence and Hyperpersonalization

Marketing is one of the fastest changing fields in the world. Thanks to this book, you will instantly update your knowledge and create a basis for building a competitive advantage for your business.

“Good read and a very needed handbook for every marketer”
Marta Maj, Digital Manager, Central Europe, Oriflame

“The book is an aptly navigated journey through complexities of marketing automation”
Martyna Olszak-Bachora, Head of Creative Department & PR, Ania Kruk