87%
87% of organizations are classified as having low business intelligence (BI) and analytics maturity (Gartner)
74%
74% of companies say they want to be ‘data-driven’ but only 29% are actually successful at connecting analytics to action (Forrester)
56%
56% of marketers think their companies can’t keep up with marketing technology evolution (Walker Sands)
40%
40% of chief executives pointed towards their inability to implement right data technology according to business models. And 85% stated that they strive hard to implement the proper solutions from their data insights (KPMG India)
73%
73% of companies did not have the right personnel to manage their marketing automation platform (Aberdeen)
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CapabilitiesMarketing InsightsAnalytical Tools
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Actionable Tips & Insights
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Data scientist-free analytical tool
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Strategic Business Decisions Assistance
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ROI-centered approach
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AI-powered data analytics/
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Native integration with execution channels
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No analytical skills are required to leverage CDP data