Salesmanago Blog | eCommerce Marketing, Automation & AI Insights
From Marketer to Marketer:
Welcome to Our Blog on Everything Digital Marketing
Latest Posts:
6 Trends Shaping the Future of eCommerce in 2026
Every few years, eCommerce shifts in a way that forces leaders to rethink almost everything they have known so far. And 2026 feels like one of those years. We are now facing an unprecedented change caused by spreading AI solutions across all industries and markets. Every year, AI becomes more and m...
Omnichannel Marketing Automation: The Strategy for Unified Growth
The modern eCommerce marketer is caught in a difficult paradox. You are expected to deliver a seamless, relevant experience for every single customer—true 1-to-1 personalisation—yet you are often armed with a fragmented stack of tools that treat your customers like rows in a spreadsheet.
Last 2025 Trends - The Goblincore December
If you have spent any time on social media recently, you might have encountered the term "Goblincore." It is an aesthetic and a mindset that rejects the polished, minimalist perfection of modern life in favour of the chaotic, the cozy, the earthy, and the comfortably "ugly." It is about burrowing into a pile of blankets, collecting shiny trinkets,...
Latest Growth Hacks:
#Growth Hack Series: Master Hyper-segmentation and Campaign Speed with AI Sidekick
As an email marketer, your job is a tough one: trying to send the right message, to the right person, at the perfect moment. And reaching this goal is as hard as catching unicorns - you may do everything right, prepare for every possible condition, polish your segments and emails, and still miss the target. Mostly, because unicorns are magical beasts so you will need...
#Growth Hack Series: Meet Your Customers Where They Are with Native WhatsApp Integration in SALESmanago
For eCommerce marketers there is just one and most fundamental question they ask themselves every day: how to reach our customers. The best teams have a whole arsenal of tools: email campaigns, website personalisations, mobile push or SMS messages. But there is one tool that, in skilled hands, can ...
#Growth Hack Series: Turn Visitors into Customers with On-site Personalisation
You know the feeling: you spend weeks optimising your email and ad campaigns, driving high-quality traffic to your website, only to see conversion rates stagnate. The problem often isn't your traffic; it's the experience they have when they arrive. If your website treats every visitor the same, you're essentially letting your hard-won traffic fall thro...
From our Leaders:
6 Trends Shaping the Future of eCommerce in 2026
Every few years, eCommerce shifts in a way that forces leaders to rethink almost everything they have known so far. And 2026 feels like one of those years. We are now facing an unprecedented change caused by spreading AI solutions across all industries and markets. Every year, AI becomes more and m...
Why MCP is the Key to Unifying the MarTech Stack and Scaling AI
The eCommerce landscape is clear: AI is the future of growth. But this promise is constantly being challenged by a single problem: fragmentation. We must shift from a situation where integrating two systems takes months of engineering work to where complexity is handled by the platform, and we can focus on business execution.
Mastering Engagement in the Attention Economy
At our core, we all want to be seen, heard, and understood. We seek interactions with brands that truly know us, 'get' us, and understand our aspirations. This fundamental human need extends directly to how we engage with businesses. We crave relevance, value, and connection.